"Even if the replacement of the WINI brand on our products is a relatively small measure to save plastics, it is a significant expression of our sustainability strategy."
Plastics, which are mostly produced with fossil raw materials, only decompose after 400 to 1,000 years (some types are not degradable at all), they can release carcinogenic substances and their production and costly recycling release toxic gases that are harmful to the environment and health.
Plastic pollutes our waters and endangers Flora and fauna. When developing our furniture, we try to avoid the use of new plastics altogether or gradually replace the corresponding components with recycled materials - for example, post-consumer plastic.
Cork is a natural, renewable raw material that is obtained from the bark of the cork oak. The tree is not felled during harvesting, but peeled with an axe by specialized experts. The cork oak then undergoes a unique process of self-regeneration - the cork grows back.
Peeling can be repeated every 9 to 12 years Without damaging the tree. Oak has an average lifespan of Round 200 years and binds CO₂ as it grows.
Jürgen Jordan
Head of Consulting and Architectural Consultancy